About Us – Zeropolitan
We’re Laura and Ricardo — siblings, best friends, and co-founders of Zeropolitan.
We live on opposite sides of the world — Laura in Panama and Ricardo in Australia — but we’ve always shared a common vision: to make low-waste living possible for everyday people with real lives, real mess, and real responsibilities.
Zeropolitan was born from a simple but powerful idea: that conscious living shouldn’t feel like an all-or-nothing challenge. And that small, consistent changes — done with intention, not pressure — can create a big impact over time.
The name? It’s our way of saying Zero Waste doesn’t belong to just one type of person. It’s not just for hippies or eco-warriors — it’s for city dwellers, for parents, for busy professionals. For people who care, but also have a million things going on. Zero for Zero Waste. Politan for Cosmopolitan. That’s the world we’re building.
How we work
Every product you see in our store has been tested by us — literally. We use it at home, tweak it, share it with our close community, and only launch it if it actually works in real life.
And we don’t stop there. Every new batch gets better because we listen. We read your reviews, look at what worked and what didn’t, and use that feedback to improve our products for the next round. You’re part of the process — always.
We’re not here to push more stuff. We’re here to help you buy better. Buy once. Use for longer. And feel good about it.
Our philosophy
Life isn’t simple — and neither is sustainability.
We get it. Between work, kids, errands, burnout and everyday chaos, trying to be eco-friendly can feel like another thing on the to-do list.
That’s why we built Zeropolitan for people like you — and like us — who want to do better, even if they can’t do it all.
At Zeropolitan, we believe:
- You don’t have to be perfect — you just have to start.
- 1% better every day is better than 0% because it’s “too hard”.
- It’s more powerful when many people try imperfectly than when a few do it perfectly.
We don’t do greenwashing. We don’t sell pretty things that don’t work.
We design intentionally, test endlessly, and only offer what’s truly useful, ethical and aligned with a more conscious life.
More than a shop
Zeropolitan isn’t just a store.
It’s a mindset. A shift. A step in a new direction.
A reminder that the small choices you make today can shape the future you leave behind.
And a little support system — for when you want to do better, but don’t know where to start.
We’ll be with you every step of the way — no guilt, no pressure.
Just real tools for real life, designed to make change feel possible (and even joyful).
Inspired? Curious? Ready?
Start with one product. Stick with it.
Tested, trusted, and designed to fit real life.
Join the Movement. Start with One.
